Kia launches FIFA 2026 World Cup vehicle themes with 15 country designs

Kia has unveiled new FIFA 2026 World Cup-themed displays for its vehicles. The system now includes 15 design options tied to participating countries, featuring the United States, Canada, Mexico, South Korea, Germany, France, and Brazil.

Each theme adopts the colors of a specific nation, transforming the visual appearance of the car's interface. This allows drivers to create a personalized atmosphere supporting their chosen team right inside the cabin. The themes are available for free download through the Kia Connect Store and will function on vehicles equipped with the ccNC multimedia system until August 31, 2026.

Additionally, the company introduced a special "49th Team" theme, dedicated to the young participants of the Official Match Ball Carrier program who take the field before championship matches.

This project builds on the previously launched global 2026 World Cup theme, reflecting the brand's strategy to enhance digital services. Such innovations aim to expand personalization and create new user experiences in the car.