Ford Will Build Super Duty Pickups at Oakville Plant for the U.S. Market

Ford will supply heavy-duty Super Duty pickups from its Canadian Oakville Assembly plant to the U.S. market, according to company senior communications manager Elizabeth Kraft. The facility was originally being prepared for two new three-row electric crossovers meant to replace the Ford Edge and Lincoln Nautilus, but those plans have changed.

Production of the Super Duty in Oakville is set to begin later in 2026. The plant will become Ford's third assembly site for the model and can add up to 100,000 pickups annually. The project is also expected to create 1,800 jobs, although 3,200 workers at the plant had been idle since 2024 due to retooling. Some employees have already returned, with pre-production units starting to come off the line in the first quarter.

A key issue for the U.S. market is tariffs. Vehicles exported from Canada to the U.S. currently face a 25% tariff on non-American content. This doesn't automatically raise Super Duty prices, but it complicates the supply economics: Ford will need to account for component sourcing and assembly costs.

Retooling Oakville has proven more expensive than initially estimated. The project was originally pegged at around 4.1 billion Canadian dollars, but Ford now expects costs of about 5 billion Canadian dollars. In the first phase, the plant will build gasoline and diesel Super Duty models, and may later transition to multi-energy next-generation versions. That could involve EREV powertrains, though official specifics are not yet available.