19:20 27-11-2025

Carwow Awards 2026: Skoda Elroq wins, Dacia is Brand of the Year

Carwow reveals its Car of the Year 2026 winners: Skoda Elroq takes top honor, Dacia is Brand of the Year, and VW ID. Cross points to the EV future buyers want.

Carwow has named the winners of its Car of the Year Awards 2026, and the top honor goes to the Skoda Elroq. The electric crossover impressed the panel with its blend of everyday usability, contemporary design, and well-judged road manners. The jury sees it as the model that best captures what buyers will expect in 2026 — a practical EV that delivers without the drama.

Just as notable is Dacia’s recognition as Brand of the Year. Experts pointed to the marque’s steady momentum in Europe, transparent pricing, and a lineup that stays true to the budget segment while maintaining strong appeal. It’s a reminder that clear value still carries weight when customers weigh their options.

The conceptual VW ID. Cross also drew attention, taking an award as a model of the future. According to Carwow, vehicles like this will set the tone for the coming years, pushing standards in efficiency, digital features, and total cost of ownership. Concept label aside, the direction signals what many shoppers already prioritize: tech that works and costs that make sense long after the purchase.

The results highlight which models and brands are set to matter most in 2026. For dealers, it’s a barometer of demand; for buyers, a useful shortlist of new arrivals worth watching.